About WeChat Wiki: Open, structured & growing WeChat library & directory

What if relevant, holistic and structured information about WeChat and its evolution can help to:

  • bring more results in the operations
  • add more value to design the strategy
  • create inspirations to think out of the box
  • elevate the interactions with the stakeholders
  • take better informed decision before, during and after the execution

This is our bet at WeChat Wiki !

WeChat Wiki is an open, structured, holistic and growing library (with a Wikipedia spirit) as one-stop shelves of insightful resources to understand and leverage WeChat for business and brand.

Aiming at helping both sides: 

  • Marketers/advertisers/business owners/professionals/WeChat enthusiasts IN and OUTside of China: to keep up to date on WeChat evolution from a technology and marketing perspectives and to leverage the full capacities of WeChat
  • Vendors/agencies IN and OUTside of China: to streamline the educational effort towards their clients in order to create more fulfilling cooperations and collaborations between client and agency if the client has already a certain level of understanding and knowledge

We are giving you the tools to understand WeChat’s trajectories and act upon across 8 categories:

To contribute to WeChat Wiki

We believe in collective effort and intelligence. Do you think our WeChat Wiki initiative is useful? And want to add your contribution to our efforts to map the knowledge around how to put WeChat to business use? Have written an article about WeChat? Just submit it to us here!

Support from WeChat Wiki’s community

We are very happy to see that WeChat Wiki can be useful. This support gives us even more forces to go further!

And more about WeChat for Business to come… 🙌🏻